ART. MAGAZINE.
Mission Gold
Magazine Series
San Francisco’s Mission neighborhood sits at the epicenter of a 21st century tech gold rush. As the trillion dollar tectonic plate of Silicon Valley reshapes the streets, a second entrepreneurial class survive in a shadow economy caused by this disruption. From sidewalk salesmen to shamans, alien archaeologists to can recyclers, Mission Gold is a showcase of alternative value. Check out the full project in the link below:
ABOUT
Founded Mission Gold in 2016 as a non-profit publication that elucidates the lives and art of the overlooked and disenfranchised street residents of San Francisco. The first three issues of the magazine — MONEY, MAGIC and MISFITS — present a holistic view of the street, its undiscovered gems and untold stories, in an era of rampant gentrification and income inequality that leaves many behind.
Critical to Mission Gold’s mission is its distribution model: the issues are distributed along with the Coalition on Homelessness’ Street Sheet, an entrepreneurial initiative empowering homeless men and women to earn money by selling the weekly periodical. Mission Gold’s vendors become de facto stockists, and retain 100% of the profits.
All profits from commercial sales of Mission Gold are donated The Coalition on Homelessness, helping to organize and create permanent solutions to homelessness, while working to protect the human rights of those forced to remain on the streets.
It is my hope that in the process, otherwise overlooked artists can share their work with the city’s vibrant community and contribute to a greater cultural conversation.
Check out the full project in the link below:
CLIENT
Nil
AGENCY
Nil
DATE
2017
ROLE
Founder. Writer. Photographer.
Other Projects
© Nick Marzano